Designing Spaces & Experiences That Feel Beautiful To Live In
Helping People Create the Setting for the Life They Want to Live
Growing up in a large Filipino family, I learned early that home was never just a place. It was where life happened.
It was where birthdays brought together more than twenty family members around one table. Where holidays were measured by laughter, incredible food, and the people gathered together. I watched my mom thoughtfully prepare our home for every gathering, teaching me that creating a welcoming environment wasn't about perfection. It was one of the ways she showed love.
Without realizing it, I was learning something that would shape the rest of my life:
The spaces we create influence the experiences we share.
Years later, I found myself doing exactly what my mom had always done.
Designing spaces around the people who would gather in them.
First in my own home.
Then at our family vacation home.
And eventually helping homeowners, vacation rental owners, and investors create spaces designed around the experiences they wanted to share.
Today, that same philosophy guides every project I take on. Whether it's a primary residence, a vacation rental, or an investment property.
Because thoughtful design isn't just about how a space looks.
It's about creating spaces where life can be fully lived.
The Story behind Maximize
Design for the way you want to live.
From custom homes and new construction to interiors, outdoor living, and hospitality properties, I create thoughtful spaces and experiences shaped around the people who will live in them, gather in them, and remember them.
Every project is different. The approach is always intentional.
Where intentional hospitality meets measurable performance.
Maximize Stays is where the philosophy becomes measurable. Real properties designed, operated, and refined to create exceptional guest experiences and lasting performance.
Built to outperform. Designed to be remembered.
MAXIMIZE STAYS
Meet Maxwell
Founder.
Design Strategist.
Experience Architect.
Built through real projects, real hospitality, and real-world experience.
MAXWELL CUNANAN
I don't just recommend ideas. I live them.
My background combines more than a decade of strategic marketing with hands-on experience in design, hospitality, vacation rentals, and operational excellence.
Today, I bring those worlds together to help people make thoughtful decisions about the spaces they live in, gather in, and share with others.
Because the best spaces aren't created by chance. They're intentionally designed.
The Philosophy Behind It All
Beautiful spaces are only part of the story.
Follow along for the ideas, experiences, and philosophy shaping everything I create.
The Maximize Life Philosophy
I believe our most meaningful memories are shaped by the spaces that bring us together.
The way we gather.
The way we host.
The conversations that linger around a dinner table.
The quiet mornings with coffee.
The celebrations we'll remember long after they're over.
None of it is accidental.
Thoughtful spaces don't just look beautiful. They create the setting for the life we want to live.
That belief shapes everything I create, from homes and hospitality experiences to storytelling and the larger Maximize Life philosophy.
Because beautiful design was never the destination.
It's simply one way to help people maximize life.
Start the Conversation
Ready to create a space designed around the way you want to live?
Whether you're building a custom home, reimagining an existing space, creating a hospitality property, or optimizing an investment, every project starts with understanding your vision.
Share a few details below and let's start the conversation.