Designing the Setting for a Life Well Lived
Residential interiors | New construction | Resort-inspired outdoor living | Short-term rentals & hospitality
Phoenix & Scottsdale Interior Design + Hospitality
Maximize Studio & Design is a Phoenix-based interior design and hospitality studio serving Scottsdale, Paradise Valley, Palm Springs, Seattle, and select projects beyond.
From custom homes and new construction to resort-inspired outdoor living and short-term rental properties, every project is designed around how people will live, gather, host, and experience the space.
How I can Help
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Design guidance from early vision through the decisions that bring a home together.
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Thoughtful interiors shaped around how you want to live, gather, and feel at home.
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Outdoor environments designed for gathering, entertaining, relaxing, and connecting.
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Design and guest-experience strategy for properties created to stand out and be remembered.
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On-the-ground support for owners managing projects, installations, and move-ins from afar.
Design for the way you want to live.
Selected Projects
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Paradise at Villa Santa Cruz
Hospitality & Short-Term Rental Design · Resort-Inspired Outdoor Living · Mesa, Arizona
A tropical oasis inspired by resort living, designed for gathering, entertaining, and unforgettable stays.
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Biltmore Highlands Oasis
Hospitality & Short-Term Rental Design · Resort-Inspired Outdoor Living · Phoenix, Arizona
A desert resort-inspired retreat with mountain views, designed around indoor-outdoor living, entertaining, and elevated guest experiences.
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Finca del Sol
Hospitality & Short-Term Rental Design · Indoor-Outdoor Living · Glendale, Arizona
A Spanish-inspired retreat where indoor-outdoor living creates a hospitality experience centered around connection, relaxation, and gathering.
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PNW Residence
Residential Interior Design · Seattle, Washington
A residential transformation balancing personality, function, and intentional everyday living in the Pacific Northwest.
The Maximize Approach
Thoughtful design begins with understanding how you want to live.
Every project is unique, but the right design starts with understanding what matters most.
Rather than jumping straight into finishes, furniture, or layouts, I begin by understanding what you're trying to create and how you want the space to feel and function. That foundation creates clarity throughout the process and gives every decision a clear purpose.
01
DISCOVER
Start with how you want to live.
02
DEFINE
Create the North Star before making decisions.
03
DESIGN
Develop design concepts that bring the vision to life.
04
IMPLEMENT
Turn the design into reality.
Meet Maxwell
Founder.
Design Strategist.
Experience Architect.
Helping People Create the Setting for the Life They Want to Live
MAXWELL CUNANAN
My background combines more than a decade of strategic marketing with hands-on experience in design, hospitality, short-term rentals, and project execution.
Today, I bring those worlds together to help people make thoughtful decisions about the spaces they live in, gather in, and share with others.
The spaces we live in shape the lives we experience. That's why I believe they deserve to be designed with intention.
The Story behind Maximize
Where intentional hospitality meets measurable performance.
Maximize Stays is where the philosophy becomes measurable. Real properties designed, operated, and refined to create exceptional guest experiences and lasting performance.
Built to outperform. Designed to be remembered.
MAXIMIZE STAYS
The Maximize Life Philosophy
I believe our most meaningful memories are shaped by the spaces that bring us together.
The way we gather.
The way we host.
The conversations that linger around a dinner table.
The quiet mornings with coffee.
The celebrations we'll remember long after they're over.
None of it is accidental.
Thoughtful spaces don't just look beautiful. They create the setting for the life we want to live.
That belief shapes everything I create, from homes and hospitality experiences to storytelling and the larger Maximize Life philosophy.
Because beautiful design was never the destination.
It's simply one way to help people maximize life.
Follow Along
Design, hospitality, intentional living, and life behind Maximize.
Start the Conversation
Ready to create a space designed around the way you want to live?
Whether you're building a custom home, reimagining an existing space, creating a hospitality property, or optimizing an investment, every project starts with understanding your vision.
Share a few details below and let's start the conversation.